Digital Media Marketing – Complete Course

Learn how to grow businesses, personal brands, or freelance services using powerful digital marketing strategies. This course is perfect for beginners and aspiring marketers who want to master social media, search engines, email marketing, and more.

🧠 What You Will Learn:

• Digital Marketing Fundamentals
  Understand digital channels, marketing funnels, buyer personas, and digital trends.

• Social Media Marketing (SMM)
  Learn how to grow and engage audiences on Facebook, Instagram, LinkedIn, YouTube, and TikTok.

• Search Engine Optimization (SEO)
  Get organic traffic from Google through keyword research, on-page optimization, and backlinking.

• Facebook & Instagram Ads
  Create ad campaigns, target the right audience, and analyze results with Meta Ads Manager.

• Google Ads & YouTube Ads
  Launch campaigns using Google Search and Display Network. Learn YouTube ad formats and targeting.

• Email Marketing
  Build email lists, create automation, and run campaigns with tools like Mailchimp and ConvertKit.

• Content Creation & Strategy
  Plan and create engaging content using Canva, ChatGPT, and free tools.

• Analytics & Reporting
  Learn how to read and use Google Analytics, Facebook Insights, and campaign reports to improve strategy.

🌟 Why Choose This Course?

• Practical training with real-world examples

• Step-by-step guides and templates

• Covers both organic and paid strategies

• Includes tools like Meta Business Suite, Google Tools, Canva, and ChatGPT

• Certificate of completion

👨‍🎓 Ideal For:

• Beginners with no prior marketing experience

• Small business owners, entrepreneurs, and freelancers

• Students and professionals seeking a career in digital marketing

• Content creators and influencers

🎓 Enroll Today

Start your digital marketing journey with practical knowledge, skills, and tools that can bring you real results. Whether you want to grow your own brand or work for clients — this course has everything you need.

❓ Frequently Asked Questions (FAQ)

Q: Do I need a marketing background?
A: No! This course starts from scratch and builds step by step.

Q: Can I take this course on mobile?
A: Yes, the content is mobile-friendly and easy to follow.

Q: Will I get a certificate?
A: Yes, a certificate is awarded after completing all lessons and quizzes.

Q: Can I use this for freelancing or business growth?
A: Absolutely. This course is designed to help you market any product, service, or personal brand.

🧾 Digital Media Marketing Course Curriculum

📚 Module 1: Introduction to Digital Marketing

• Lesson 1.1: What is Digital Marketing?

• Lesson 1.2: Traditional vs Digital Channels

• Lesson 1.3: Understanding Marketing Funnels & Customer Journey

• Quiz: Marketing Basics

📱 Module 2: Social Media Marketing (SMM)

• Lesson 2.1: Facebook & Instagram Organic Growth

• Lesson 2.2: Social Media Content Planning & Scheduling

• Lesson 2.3: TikTok and YouTube Shorts Strategy

• Lesson 2.4: LinkedIn for Personal Branding

• Assignment: 7-day Social Media Content Plan

📈 Module 3: Facebook & Instagram Paid Ads

• Lesson 3.1: Intro to Meta Business Suite

• Lesson 3.2: Creating Ad Campaigns

• Lesson 3.3: Targeting, Budgeting, and A/B Testing

• Lesson 3.4: Analyzing Results and Improving ROAS

• Quiz: Meta Ads Setup

🔍 Module 4: Search Engine Optimization (SEO)

• Lesson 4.1: Keyword Research with Ubersuggest & Google Tools

• Lesson 4.2: On-page SEO (Titles, Meta, Content)

• Lesson 4.3: Technical SEO & Site Speed

• Lesson 4.4: Off-page SEO & Backlink Building

• Assignment: SEO Audit of a Website

🎯 Module 5: Google Ads & YouTube Ads

• Lesson 5.1: Setting up Google Ads Campaign

• Lesson 5.2: YouTube Ads Strategy & Targeting

• Lesson 5.3: Tracking Conversions with Google Tag Manager

📧 Module 6: Email Marketing

• Lesson 6.1: Email List Building Strategies

• Lesson 6.2: Creating Campaigns in Mailchimp

• Lesson 6.3: Automation & Subscriber Segmentation

• Quiz: Email Marketing Essentials

🧠 Module 7: Content Creation for Digital Platforms

• Lesson 7.1: Using Canva for Visuals

• Lesson 7.2: Writing Copy with ChatGPT

• Lesson 7.3: Video Content for Reels, TikTok, YouTube Shorts

• Assignment: Create a Content Calendar

📊 Module 8: Analytics & Reporting

• Lesson 8.1: Google Analytics Basics

• Lesson 8.2: Facebook Page Insights & Instagram Insights

• Lesson 8.3: UTM Parameters and Link Tracking

💼 Module 9: Freelancing & Career in Digital Marketing

• Lesson 9.1: Building Your Digital Portfolio

• Lesson 9.2: How to Get Clients on Fiverr & Upwork

• Final Project: Create and present a digital marketing strategy

• Course Completion & Certificate